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Statements of Financial Accounting Standards SFAS 142
Goodwill Impairment Testing is a Two-Step Process 
Determining the Useful Life of an Intangible Asset 
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Compliance with FASB 141 and 142 doesn't need to be painful. The cost of compliance shouldn't outweigh the benefits. At AbsoluteBrand, we take a pragmatic approach to valuation of intangible assets. We build financial models that you and your company can use as management tools. 

For example, our brand valuations incorporate an analysis of macro economic market forces, specific brand performance (historical and forecast), and competitive environments, including market maps; information that your company already has or may be in the process of gathering. 

Many accountants and consultants create more work without adding any value. AbsoluteBrand is successful at meshing our analysis into your existing workstreams and reaching useful conclusion without costing you more time or money than necessary. 

AbsoluteBrand people are experts in the requirements of FASB 141 Business Combinations and 142 Goodwill and Other Intangible Assets. Our third party advice is independent. We have experience with:

  • Purchase Price Allocations

  • Valuations of Intangibles

  • Impairment Reviews

 

 

 

 

 

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